A HubSpot certified inbound marketer, strategist, and consultant. I have worked with leading B2B marketing SaaS companies and marketing agencies.
10 Proven Strategies to Boost Your Online Ticket Sales
Proven Techniques to Maximize Event Revenue with Online Ticket Sales
Quick answer: The use of the TicketsCandy ticketing platform, cart abandonment reduction, checkout process optimization, multichannel marketing, multiple ticket types, and cost reduction are among the best techniques to boost revenue with online ticket sales.
There is a significant increase in the number of online users for event tickets in the past years. As of 2023, there are 689 million online users for event tickets that...
The Power of Online Ticket Sales in Event Promotion
Quick answer: Selling tickets online via TicketsCandy helps you promote your event with built-in marketing tools like event page, attendee management, social media marketing, and more.
Are you struggling to promote your event? Is it hard to reach the right eyeballs at the right time at the right place?
Event marketing is challenging. The number of online and in-person events organized on a weekly basis is growing rapidly. A report cited that 97% of marketers say that in-person events are cruc...
Strategies to Increase Customer Loyalty in Online Ticket Sales
It isn’t easy to earn a customer’s loyalty, but once you do, your event business grows exponentially. A survey reported that 59% of US consumers say that once they are loyal to a company, they are loyal to it for their life and as much as 72% of global consumers feel loyalty to at least one company.
It shows your potential customers are willing to become loyal for life, you need to earn their loyalty before your competitors.
Wh...
What is the Best Patreon Banner Size? Examples and Best Practices
Patreon is a leading membership platform for creators to get paid for what they do. It is a goldmine for creators across all industries, with over 6 million active monthly users and 200K+ creators. One of the first things you have to do, as a creator, to get started is to design a stunning banner (also known as a cover photo) on Patreon. If you want to sell via Patreon and not sure what’s the right Patreon banner size that will look visually pleasing on all devices, this actionable guide is f...
A Guide To Shopify For New Meal Providers To Start Selling Online | MealPrep
The Australian ecommerce industry is growing fast. It is estimated that over 12% of all consumer spending will be carried online by the end of 2021 in Australia. The consumer concerns related to online buying decreased by 4 points due to Covid-19 in April 2020. Selling online is the new normal for Australian businesses because that’s where the economy is heading.
7 signs your app is on its way to the cemetery and how to revive it
Making users stick with your app is getting more and more challenging as their choices keep increasing. There are well over 2.8 million Android apps and 2.2 million iOS apps out there and still counting. The competition is fierce and there is little room for mistakes.
In most cases, you’d never know that your mobile app is on its way to the cemetery. Even if you know it, there’s little you can do when users start losing interest in your app. It calls for proactive planning, in-depth analysis,...
3 Proven Ways Your Startup Can Get Its First 1000 Customers
Your startup could have one of the best products in the market and you could have a few thousand followers on Twitter or Facebook, but if you aren’t getting new customers, you’ll find yourself nowhere.
Instead of growing your startup overnight by reaching 100K customers, you need to stick to small achievable targets. Once you get a good chunk of your first 1000 customers, you’ll have a better understanding of what works and what doesn’t.
You can then scale your marketing campaigns easily.
So ...
9 Techniques to Repurpose Blog Content to Reach New Audience
Content creation isn’t easy neither inexpensive. And it is unfair not to use your content (after spending a lot of resources on its creation) to its full potential. If you publish new articles on your blog only, you’re not using it to its capacity.
Underutilization of the content is a common practice that often goes unnoticed.
If you’re not reproducing your existing content into other forms, you’re leaving money on the table. Eugene Cheng, for instance, garnered more than 2 million views on S...
Startup Marketing Success: How to Get Your First 100 Customers
Generating sales for a startup is tough. The early days are challenging.
As a startup founder, you must do pretty much of everything yourself. You’re the CEO, CMO, CFO, and more.
Early days of any startup are a rollercoaster. And one of the biggest challenges that you’ll face is generating sales.
Generating sales means revenue, it motivates you and gives you a feeling of accomplishment. Generating early sales is crucial.
I’m sure you’ve heard that nine out of ten startups fail. Analyzing star...
My A-ha Moment: How One Guest Post Landed Me 3 Clients and $9K in Sales
If you’re not a fan of guest posting because it has a poor ROI or just because your guest posts don’t drive enough traffic or sales, this post is for you.
Guest posting isn’t bad or it doesn’t inherently have a poor ROI. It all comes down to how you use it.
When used right, a single guest post is enough. If guest posting isn’t working for your business, you need to tweak your strategy, just like you tweak your advertising campaign when it doesn’t work.
When your Facebook ad campaign doesn’t w...
3 budget-friendly marketing strategies to drive sales and ROI for your startup
Don’t have the funds to spend lavishly on digital marketing to promote your startup? Don’t worry, you can still win the race with these three budget-friendly marketing strategies.
1. Content marketing
According to eMarketer, 60 per cent of marketers and businesses create at least one piece of content each day.
Why do they do it?
Because content marketing delivers exceptional ROI. The average cost per lead is way lower than paid search.
This is where most of the businesses get it wrong. Conten...
3 ways to win more customers without a hefty marketing budget
It’s all about knowledge, engagement, and rewards
Sourcing capital for a startup is challenging. Startups have to play the game with a limited budget. And when it comes to startup marketing: It is a different animal altogether. Startups don’t have a brand identity and your customers don’t know you, so you have to reach your target market with all the limited marketing budget you have.
With ever-increasing individual debt rates, low startup marketing budget, and fierce competition, getting new...
18 Email List Segmentation Ideas to Boost Sales
It is getting tough to generate ecommerce sales because your buyers have a lot of options to choose from. Generating more sales is the top priority of 71% companies.
While there are several ways to boost ecommerce sales, nothing beats email marketing.
The daily email traffic in 2017 was 269 billion. This means 269 billion emails were sent every single day. Your email can easily get lost or ignored or deleted or moved to trash.
This is why email list segmentation is used to send personalized e...
5 Ways Digital Marketers Can Use Big Data to Improve ROI
Data is everywhere. It isn’t the presence of data that’s important instead how you acquire and analyze it for your business. Big data has been doing exceptionally well for marketers that have learned how to use it.
A CMO of a US insurance company, according to McKinsey & Company, used big data to achieve the marketing productivity growth rate of 15% per year for four years in a row with the same marketing budget each year.
McKinsey analysis of more than 250 companies for more than 5 years rev...
6 Best Practices to Increase the Conversion Rate of Your Ecommerce Store
Ecommerce is a saturated market. Doing business in a saturated market where your customers have a whole lot of options to choose from is challenging. There is no room for a poor conversion rate, invaluable products, non-professional sales pages, and a badly incorporated sales funnel.
In a 2016 study, 85% of marketing professionals reported that they planned to put their focus on conversion rate optimization. The following six best practices will help you improve the conversion rate of your ec...